Keys to success

Last week, a first-time customer for the 777-300ER took home its first airplane. China Southern still has nine more 777-300ER deliveries to go as part of its network expansion plans.

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Ready for delivery— China Southern’s first 777-300ER.

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China Southern’s first 777-300ER takes off from Paine Field in Everett.

Two other new customers of the 777-300ER, China Airlines and China Eastern, are also taking delivery of their first airplane in 2014.

The 777-300ER will be a key part of our transition from the 777 to the new 777X. In just the past three years, we’ve sold 270 777-300ERs, including the historic order for 50 from Emirates. The airplane is in a market of its own when it comes to efficiency and reliability. And after transitioning production from the Next-Generation 737 to the new 737 MAX, we’re confident we can do the same thing with the 777-300ER and the 777X.

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The new 777X.

Unlike the future competition, the 777-300ER is available for delivery much sooner. We fully expect that customers flying older 777s will look to replace them with new 777-300ERs. Other customers will no doubt pair orders for the 777X with the 777-300ER. And as the air cargo market starts to make a comeback, don’t forget about the 777 Freighter.

We have a lot of tools we can use to make this transition successful. I expect the 777-300ER to continue its own success story for a long time to come. Check out the new video below that really showcases the 777.

Comments (4)

Edwin (Charlotte):

A well done video on my favorite airplane. I really look forward to seeing the new 777X in action as well. Best Randy.

Frank (Manchester):

The 777ER is undoubtedly the jewel in Boeing's crown right now and in a class of its own. Boeing have done a great job in having an aircraft with an enviable safety record that makes news by staying out of the news. I'm sure the 777X will build upon the superb qualities of the current model and be another winner for the company.

Norman (Long Beach, CA):

I think the 777-300ER looks great in the China Southern livery. On Delta Air Lines call to replace it's 747, the 77W would be a good replacement. I hope to see more 777-300ER operators order the 777X. It is a great natural progression to the 777 line and and a great successor the 747-400 for the airlines that still fly them.

CARMINE PELAIA (ITALY):

I AM ABSOLUTLY AMAZED AT SUCH ABEAUTIFUL SIGHT.A GORGEOUS AIRPLANE NO SORRY A PIECE OF ART.I ENJOY THE 777 AND AM SO JOYUS TO HEAR THAT THE BEST AEROSPACE ON THE THATS RIGHT BOEING COMMERCIAL AIRPLANES ARE SOON TO LAUNCH IN THE NEAR FUTURE 777-8 AND 777-900X.AWESOME VIDEO BY THE WAY.I HAVE AS A WALLPAPER THE 777-9X ON MY LAPTOP.

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